Local SEO
Build Your PresenceImprove your online visibility with our local SEO solution in New Zealand.
Local SEO Service in Australia
Kia ora! Take your brand’s online visibility up a notch through local SEO. Whether your goal is to attract local leads in your city or expand further, LocaliQ is your go-to agency for online growth. We’ll help you rank high on Google, ensuring potential customers can easily find your business.
As local SEO specialists, we create targeted strategies to increase your market share in specific areas. With our extensive experience across various industries in New Zealand, we implement effective tactics to optimise your SEO and deliver measurable results.
Why Businesses Need Local SEO Services
Local SEO enhances your visibility in search results with tailored strategies and tactics, including a high-quality website and engaging, keyword-rich content. Our goal is to increase clicks, visits, and inquiries from local customers actively seeking your services. With our services, your business can:
Target High-Intent Customers
LocaliQ provides tailored local SEO solutions to help you connect with prospects who are actively searching for your products or services.
Boost Google Maps Visibility
Optimise your Google Business Profile to ensure you’re found by potential customers on Google Maps, driving qualified leads to your store or service.
Capture “Near Me” Searches
Reach local customers searching for “plumbers near me,” “lawyers in Auckland,” or similar queries, positioning your business as the go-to option nearby.
DID YOU KNOW
Queries about the weather and local “near me” searches are the two most popular uses for voice search.
Source: UpCity 2022
LocaliQ As Your Local SEO Company Partner
Elevate your business in New Zealand with our cost-effective local SEO strategies, meticulously crafted to suit your industry. We focus on optimising your online presence to deliver tangible results that foster growth and success.
1
SEO Audit
Every successful SEO campaign starts with a comprehensive audit of your website. We delve into your existing content and user experience, pinpointing gaps and areas for improvement. From this analysis, we’ll develop a customised action plan to boost your online visibility.
2
Local Keyword Research
Our SEO experts are skilled in strategic keyword selection. Using advanced research tools and insights from your website, we identify the most impactful keywords and search queries. Our strategy prioritises driving conversions and ensuring a strong ROI, rather than just increasing traffic volume.
3
Local Competitor Analysis
Gain insights into your competitive landscape and rise above local rivals with LocaliQ’s SEO solutions. Our specialists assess your industry to pinpoint geo-targeted content, ensuring your brand resonates with local audiences.
4
Local Citations
We’ll enhance your local search visibility by submitting your business to top directories, including Yellow Pages, Yelp, and local platforms. This boosts your presence and drives more leads.
5
Local SEO Content
After establishing target keywords and understanding your competition, we create engaging, localised SEO content designed to connect with potential customers. We emphasise local search terms across your site to improve your visibility for relevant searches.
6
Local On-Page SEO Optimisation
On-site optimisation accounts for about 20% of your SEO ranking. Our experts craft compelling page titles and descriptions that enhance click-through rates, while also auditing the quality of user experience on your site.
7
Local Content Strategy
In addition to on-page elements, LocaliQ delivers fresh, valuable content infused with Local SEO best practices. Our specialists review pages needing updates and produce engaging blogs, which we schedule for regular posting to keep your content dynamic.
8
Reporting and Tracking
As a leading local SEO provider, LocaliQ offers regular reports and insights into your organic visibility and performance metrics. We leverage this data to continuously refine and optimise your website, ensuring our strategies have maximum impact.
Client Review & Testimonial
“I’d recommend LocaliQ to other businesses. The transparency in their campaigns means we can see exactly where all of our dollars go. Instead of getting the smaller jobs, we’re getting bigger, greater valuejobs, and servicing a better clientele than we ever have before.”
FAQs About Local SEO Services
What is Local SEO?
Local search engine optimisation (SEO) is the process of improving your brand’s visibility in relevant search engine results. The goal is to increase the number of users who click on your site, purchase your products or services, contact your business, or physically visit your premises. Local SEO includes a variety of steps and tactics, from building your Google My Business page to regularly creating content rich with geographic keywords to target potential customers in your area.
Which Businesses Need Local SEO?
Any location-based businesses can benefit enormously from local SEO strategies. LocaliQ has provided SEO services for lawyers, restaurants, cafes, medical services, builders, plumbers, roofing companies, schools, local retailers and many other businesses who either have a physical location or provide services in a set geographic area.
Whatever the industry, reaching a good position in relevant search results is often incredibly competitive, mostly because users tend not to navigate beyond the first page of search engine results. Local SEO companies help your business boost those search results and put your brand front and centre.
What Services does a Local SEO Agency Offer?
A specialist local SEO company like LocaliQ helps brands rank higher in relevant search results using both on-page and off-page methods. This includes keyword research, revising website design and structure, creating new content and optimising your presence on local directories. The kind of services your business needs will depend on your current performance in search results as well as the level of competition, target audiences, location and other factors.
Do I Need a Website for Successful Local SEO?
It’s not necessary to have a website for successful local SEO, but we do recommend it. Businesses without a website can still create and optimise a Google My Business page. A GMB page can help you appear in a ‘3-pack’ at the top of Google Maps if there isn’t much competition.
To effectively compete with other businesses in the same industry and local area, it’s essential to have a well-optimised website. With dedicated pages for all the products and services you offer, there are more opportunities to create geographic, keyword rich content to help boost your presence in search results.
How Much does Local SEO Cost?
As there are so many variables, the cost of a local SEO campaign can fluctuate. It ultimately depends on what kind of services you need, the current state of your website, the competitive landscape your brand operates in and whether you have an existing SEO strategy in place. Our local SEO company packages our services, tailoring them competitively depending on what you need. All our pricing is transparent and can be adjusted according to your budget.
What are the Different Elements of Local SEO?
There is a range of different elements that influence a successful local SEO campaign, including:
- Improving website load times and page structure
- Keyword optimisation on landing pages, blog posts and other content
- Local listings
- Metadata optimisation
- Google My Business
During our SEO audit process, our team will determine precisely what your business needs to help improve your ranking in local searches.
Can LocaliQ Help with Local SEO and PPC Ads?
LocaliQ provides a comprehensive range of digital marketing services including both local SEO and pay-per-click (PPC) advertising campaigns. Our team understands the importance of using paid and organic marketing approaches which complement one another.
SEO is a long-term strategy aimed at growing your brand, increasing online visibility and steadily generating new traffic and leads. PPC ads are ideal for achieving short-term campaign goals such as boosting enquiries about, and increasing sales of, specific products.
How Long Does it Take to See Results from Local SEO?
The time it takes to see results from local SEO strategies can vary. If you’re a new business looking to break into a competitive market, for example, it can be 6 months or more before you see tangible results. A well-established business in a less competitive market can see results in as little as a month.
When you get in touch with a local SEO specialist at LocaliQ, you’ll get a more specific estimate of how long it’ll take to see results from our local SEO service. We’ll assess your business, your website and your goals before providing an honest and transparent action plan to improve your brand’s SEO efforts. We’ll also discuss what it’ll cost, what kind of results to expect and when you’re likely to start seeing those results.
Improve Business Visibility with Local SEO.
Local SEO is an integral aspect of any long term marketing strategy, helping audiences find you when they are looking for the local services or products you provide.
Reach out to an expert SEO consultant here at LocaliQ.
